I work with growing brands that need smart, practical creator and affiliate strategy — without the agency overhead or the generic playbook.
Program Audit · Project Based
A clear-eyed look at where your creator and affiliate program stands today — what's converting, what's leaking, and what's being left on the table. For brands who want an honest outside perspective before they scale.
Program Strategy & Build-out · Project Based
Your creator and affiliate program, built from scratch — tiering, vetting criteria, tracking, and compensation structures that actually hold up. For brands ready to stop improvising.
Full Program Management · Retainer
Your program, run end-to-end. Creator vetting, outreach, relationship management, content approvals, and reporting — handled with the same rigor as an in-house hire.
Founder & Executive Creator Presence · Project Based or Retainer
For founders who know they should be the face of the brand but don't have the time, the training, or the words. I help with content pillars, on-camera coaching, and a posting rhythm that actually sounds like you.
Integrated Advertising & Content Partnerships · Project Based or Retainer
Paid and organic working together, not past each other. I align creator content with paid social so every dollar and every post pulls the same direction — for brands who need something made, planned, or scaled across both channels.
A read on where your paid and organic creator content currently connect — and where they're working against each other.
Sourcing and vetting the right creator mix for whitelisting, spark ads, and organic-to-paid content pipelines.
Briefing, production, and rollout — coordinated so creative, targeting, and organic timing all move together.
Performance read-outs that connect creator content back to the metrics that actually matter to the business.